Tuesday, 31 March 2009
Tuesday, 24 March 2009
To promote the showing of Red Dwarf on TV channel Dave, the old crew have got back to gether to produce the ARG at http://www.listerscominghome.co.uk/. The site has a postcard from Lister, on which he explains that there's been a problem caused by hm spilling curry on a comms unit. As a result of this, the crew have become seperated and are being forced to communicate through a 'hacked' web page - http://www.scanningjupiter.co.uk/. On here, players can find some basic messages from the crew and sign up to begin the game and uncover various exclusive content including the communication between the crew. A nice little campaign, with some clever link ups with Google Earth.
Campaign by Red Bee Media.
Monday, 23 March 2009
Friday, 20 March 2009
Cool new viral campaign from Together, the climate change awareness organisation spotted today. The video is 'Dan Power's single that he hopes will storm the charts thanks to it's two key offerings - wasting power, and Dan himself. Oh, and some 'sexy girls'. Find out more here.
If, like me, you're tired of being upstaged in front of the ladies by greying, middle-aged men called Boris, then finally the answer is here. Don't be scared of his super cool red fleece. Don't let that slightly too small cap worry you either. Just buy yourself a stripey blue and white tee shirt and Join the Ukrainian Army. Seems so obvious now, eh?
In the week that OK magazine has begun selling a Jade Goody memorial in advance of her seemingly imminent passing, the Sun newspaper has continued the trend of the media attempting to capitalise on others' misfortune. Ads have been placed today on Google promoting their coverage of Natasha Richardson's tragic death following her freak skiing accident earlier this week. Unbelievably insensitive - hang your heads.
Thursday, 19 March 2009
This Is The End is Woody Harrelson playing the character Charlie Frost, who is desperately trying to spread the message of the end of the world and make sure everyone knows 'you heard it first from Charlie Frost'.
Tuesday, 17 March 2009
Vodafone are cranking up their efforts on the viral front this month. Following on from the cool Lewis Hamilton viral that was discussed on Rick's blog last week, I discovered the above effort as a content ad this morning. I've always been a fan of stop motion animation when done well and this is really nice done. The main guy in the video also reminds me a great deal of Lasse Gjertsen who has done some of my favourite stop motion work.
Monday, 9 March 2009
Saturday, 7 March 2009
Friday, 6 March 2009
As reported on Brand Republic today, the Conservative party have been bidding on the term 'gordon brown'. A search on Google returns the following PPC ad...